saffery rotary walk
corporate marketing $ videography
All our teams have played a pivotal role in helping raise awareness for the annual Saffery Rotary Walk. Over several years, we have created a series of professional videos and corporate marketing materials to raise awareness of this worthy cause.
From the creation of impactful posters, newsworthy press releases, and our eagerly anticipated annual video, we’ve always used our various skill sets to enhance engagement across multiple channels.
We reach corporate clients and individuals through our eye-catching online videos and physical marketing materials to keep growing the audience for the annual walks. In 2021, 900 people took part which included 37 relay teams. Thanks to our multi-channel marketing efforts, those figures rose to 1,052 people and 57 relay teams respectively.
Our videographers in managed to capture the essence of this annual event and turn it into increased views, engagement and most importantly participation.
industry: charity
instagram: @safferyrotarywalk
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the Saffery Rotary Walk has been a very exciting client for our marketing team in Guernsey over the years, and we are all enthusiastic about taking this relationship forward over the coming years
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client's response
client's name
position: position
ephemera promoting inclusivity to reach those not on social media
We design and produce posters for all companies across Guernsey. We use email marketing and social media to share them in order to promote the walk to businesses – offering corporate relay teams and family walks. We have succeeded in making the annual Saffery Rotary Walk a community-based event that brings together people from across the island and abroad.
corporate videos that tell an important story
Our creative videographers in Guernsey have worked hard over the last four years to broaden the appeal of the annual walks and, ultimately, raise more money for great causes.
Our involvement has given us the opportunity to connect directly with key decision-makers and potential donors. In 2024, the event welcomed two large groups – Mobility Let’s Go Group from Bordeaux and Step by Step, which brought with them 35 new walkers plus their friends and family! Saffary Rotary Walk is making a real difference in the local Guernsey community.
Buzz Creative Studio were very proactive and knowledgeable across social and creative executions throughout the campaign. The quality of their creative work has been amazing, they have really helped generate and maintain a visual consistency across all channels, and with the addition of some incredible video footage promoting the Walk we saw some great social media coverage.
The team are friendly and open to ideas, always coming to meetings with enthusiasm and fresh thinking, and I am looking forward to seeing the work produced in the future as we continue to work with Buzz Creative Studio.
client's response
natasha symes
position: marketing manager | saffery trust
promotional video capturing the emotion of the walk
Each year, there’s a massive group effort to capture every moment of the walk from the early morning start, to sunrise cliff walks, through to pit-stops around the island and the glorious moment of crossing the finish line.
Our Guernsey marketing and photography specialists use multiple cameras across the island. They also take stunning drone footage to create a unique video moment to cherish for years to come.
Our collective expertise in corporate videography in Guernsey has made a significant difference to the success of this annual event. Signups were up nearly 17% in 2024 compared with the 2021 event. And the number of relay teams taking part rose by an incredible 54% during the same period!